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Forecasting and Stock Management

Overall forecasting should be developed with each trading partner in Australia in conjunction with the retailer and/or distributor and closely monitored from there.

Different product sectors have different sophistication in tracking and forecasting stock however the key is to work with retailers and distributors and freight suppliers to establish a thorough tracking and information system. 

The following is the forecasting and tracking us, as Australian Culinary Foods would manage:

  • Assess consumer demand, key drivers, usage occasions and consumer appeals
  • Identify gaps in the market and present possible product opportunities
  • Understand the economic and marketing environments
  • Provide a platform on how best to manage the market entry program
  • Seek Own Label supply to retailers and possible Joint Venture opportunities Australian Culinary Foods has the capability to:
  • Represent Australian Gourmet Manufacturers to retailers through account management – especially in the EU and the UK
  • Qualify and establish the most appropriate distributor channel either by direct sales from our warehouse hub in Holland our through established distribution channels for the product category through-out the EU and the UK
  • Establish a basis for market development through, Market research, consumer testing and Business Case development
  • Manage the full marketing programs including Advertising, Public Relations,
  • Sales Promotions and retailer/consumer services such as a call-in centre